California born and Melbourne based, founder of Reality Check, Bo has worked with more than 1000 clients globally to transform their lives and businesses, delivering straight talking, actionable advice to get results.
Bo’s colourful career includes marketing for Cirque du Soleil; working on set at MasterChef; booking Melbourne’s biggest nightclubs; event operations at some of Australia’s largest outdoor festivals ; teaching event management at TAFE; curating art galleries; working as a production manager for film sets and fashion shows and Safety and Logistics for various festivals.
Since 2010, she’s been running her own show, operating an independent art gallery, a music agency and a digital marketing company, before falling in love with her life calling, business coaching.
Thank you for joining us here at The Corporate Escapists. Please introduce yourself to our reader. They love to know about you, your passion, and how you came to find and follow your passion.
Hi I’m Bo, and I have achieved my lifelong dream of being paid to talk and help creatives and entrepreneurs work out what’s important to them, and how to get there.
Bob Proctor once quoted ‘To believe in the things you can see and touch is no belief at all. But to believe in the unseen is both a triumph and a blessing”. How important is it to you to have the belief within one’s self?
Belief in yourself and your abilities is everything, you have to back yourself, your skills and knowledge, and be amazing at telling others how you can help them too.
Tell us what the word “Entrepreneur” means to you?
Someone who is constantly reassessing and reinventing, dynamic, hungry, and willing to admit failure and move on. Ideas are only one part, the rest is grit and determination.
What has been one of the biggest business ideas you have had and how did you have the trust and hope within yourself to implement it?
Starting my creative agency The Real Army to service my clients with other professionals, which I knew would be a success because I was already doing it for free for years. www.therealarmy.com.au
Running your own business can be scary. Success requires moments of trust and hope to push through to the next level. Tell us one of the moments you have had to push through to take your business to the next level?
Creating a deck of beautiful cards, and not being able to sell them quickly without a huge marketing budget. So I decided to pivot, and turned them into a free app with no barrier to entry, which meant they ended up being the best business card in the world.
What is your favourite quote about inspiration?
“Fortune favours the brave”
What advice would you give to anyone wanting to start their own business?
Get real about what the business actually looks like, can it scale, can it grow and will you want to have 1,000 conversations about it – because you will!
