This Little Curl is an online boutique specialising in products and education for those with Naturally Curly hair. We aim to empower curly haired folk with the knowledge they need to look after and LOVE their curly hair, instead of hating it and wishing it straight.
Based in Birkdale, QLD, This Little Curl opened in 2018 with a small number of brands and now proudly stocks over 30 local and international brands, as well as handmaking our own specialised curly hair towels and shower caps.
Thank you for joining us here at The Corporate Escapists. Please introduce yourself to our reader. They love to know about you, your passion, and how you came to find and follow your passion.
Hi, I’m Kaycee. Wife, mother, business owner and curly hair fanatic! After struggling with my natural curls my entire life I began researching how to care for them while on maternity leave. I quickly realised Australia had very limited curly hair options so I decided to change that.
Bob Proctor once quoted ‘To believe in the things you can see and touch is no belief at all. But to believe in the unseen is both a triumph and a blessing”. How important is it to you to have the belief within one’s self?
Having struggled with mental illness, self worth and confidence my entire life, gaining confidence and believing in myself and our business, has been the best thing I have ever learnt. It didn’t come naturally to me but I believe it is the most important thing anyone should work on.
Tell us what the word “Entrepreneur” means to you?
When I hear Entrepreneur, I hear someone who saw a problem and solved it! The word Entrepreneur to me, means someone who wasn’t afraid to take a leap, put in the hard work and make the change they want to see in the world.
What has been one of the biggest business ideas you have had and how did you have the trust and hope within yourself to implement it?
This year we hosted an in person curly celebration event! This was huge for me. I was hesitant at first so I spent time reading reviews, speaking with curlies and listening to how much they wanted a curl celebration. This gave me the confidence to do it for the community
Running your own business can be scary. Success requires moments of trust and hope to push through to the next level. Tell us one of the moments you have had to push through to take your business to the next level?
After a breakdown in 2021 we we’re struggling financially, but knew we needed to make the business work and grow. I took a huge leap and booked a costly business retreat in May 2022. Terrified of losing money with no gain, I took the leap and it turned out to be the best decision I’ve made.
What advice would you give to anyone wanting to start their own business?
Don’t start a business thinking you’ll get rich quick or have to work less. Start it with a true desire to help and do something you love. Business life can be tough but it’s much easier when you genuinely love what you do.